Tree Testing Tool

A tree testing tool tells you how easy it is for users to navigate your site, and helps to improve your site’s information architecture. It involves asking your users to perform a task using a text-only version of your website, and tells you whether they’re able to get to the right destination or not.

This tree testing UX research method can involve tasks like finding a certain product or navigating to a particular page. This testing method helps identify any pain points your users encounter on the customer journey as they complete given tasks—and highlights areas for improvement. Carrying out this test early in the design process means you can ensure that the content on your site is easy to understand and find.

Tree test

Tree testing can tell you:

  • whether content is grouped together in a logical, straightforward way
  • how quickly and easily information can be found
  • what’s preventing your users from finding the content they’re looking for

When to use tree testing

Navigation

To design and define your site architecture with a tree testing tool

Findability

To find out how easy it is for users
to access information on your site

Usability

To help create digital experiences
that are easy to use

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